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The author of this blog, Steve Woda, is an experienced, technology executive, investor and advisor.

Previously, as President, CEO and Co-Founder of uKnow, Steve led the company as it created smart tools to connect and protect digital families including uKnowKids (the world's first parental intelligence/monitoring service), uKnowFamily (mobile family locator app), and uKnowID (social identity management & protection). uKnow also powered the digital family safety products for companies such as Comcast xfinity (NASDAQ: CMCSA) and Intersections (NASDAQ: INTX).

Steve was also the Founder and Chairman of buySAFE, the world’s leading eCommerce trust and safety company, which is now partially owned by Symantec / Verisign and The Hartford.  During his nine years at buySAFE, Steve led almost every aspect of operations and co-raised $30 million in venture capital. As Senior Vice President of Product and Strategy, he was responsible for leading the company’s business intelligence, professional services, and product management teams that developed all of the Company’s core products, including the buySAFE Seal™, Website Bonding, the Safe Shopping Rating™, and the buySAFE Shopping Advisor™. He also previously led the marketing, sales, and business development teams as Senior Vice President of Strategic Growth during the company’s initial years of rapid growth.

Prior to founding buySAFE, Steve led USF&G’s New York City surety bond operations where he managed a $1.5 billion portfolio of surety bond guarantees and built the business from $3 million to more than $10 million annual revenue in just two years. Steve began his career at Travelers, and also worked at, an idealab! company focused on online bill management and payments.

Steve is a recognized expert and regular public speaker on the subjects of Internet safety and security, eCommerce, and information economics, and he serves on the Advisory Boards of buySAFE and LaunchBox Digital. Steve was appointed to the Virginia Joint Commission on Technology and Science Cybercrimes Advisory Committee in 2006, and he is also the inventor of two patents: “Safe Transaction Guaranty” (US Patent 7,644,019) and “Method, System, and Components for Obtaining, Evaluating and/or Utilizing Seller, Buyer, and Transaction Data” (US Patent 8,515,791).

Steve earned his MBA in both Entrepreneurship and Operations & Information Management at The Wharton School, University of Pennsylvania. With the help of a collegiate golf scholarship, he earned his BS in Business Administration – Finance & Marketing at Florida Southern College. Steve’s most treasured project is that of husband and father for his incredible wife and two young children.

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