top of page
  • Steven Woda

Microsoft offers to buy Yahoo! for $44.6 billion in cash, stock

Microsoft has decided to step it up! Today, Microsoft offered to acquire Yahoo! for $44.6 billion. This is a 62% premium over yesterday’s closing price.

Many industry experts, including Scot Wingo, have long rumored that both Microsoft and Yahoo! were both considering acquiring eBay whose battered stock price has increasingly made it an attractive acquisition target. As recently as three weeks ago, Yahoo! was rumored to be in discussions to buy eBay.

With Yahoo!’s recent challenges, Yahoo!’s stock has continued to slide, and therefore, it has become a more attractive target as well. Microsoft’s bid is very bold, but to be quite honest, it was inevitable. Microsoft and Yahoo! have both fallen woefully behind Google in the search game, and they both need to find a way to shake it up. Today, Microsoft took a leadership position in that effort.

I will do a more in depth analysis in a subsequent post.

1 view0 comments

Recent Posts

See All

Daily Roundup for 2008-04-16

Does Your Company Need a Chief Blogger? – Advertising Age It’s a question marketers are still grappling with years after the first waves of corporate blogging flooded the web. But for better or worse,

Daily Roundup for 2008-04-14

Is Yahoo Right to Resist Microsoft? Yahoo’s resistance to a takeover by Microsoft looks foolhardy to some investors and Wall Street analysts. But the push-back may prove effective in the end—at least

Daily Roundup for 2008-04-10

Eyeing Prices as Search Keeps Growing – eMarketer Even as some marketers rein in spending to hedge against further economic problems, search engine marketing (SEM) is in great shape—at least for the m


Post: Blog2_Post
bottom of page