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  • Steven Woda

links for 2009-06-13

I am a genius. I'm charismatic, kind and understanding. I'm also a Disney princess named Aurora and the reincarnation of Marilyn Monroe. But I'm not crazy (at least, not completely). I've just been taking a lot of online quizzes lately — you know, the ones all over the Web promising to reveal your IQ, personality traits or celebrity resemblances. Aside from discovering my inner Sleeping Beauty, I've also learned something important: These quizzes are about far more than providing users with enlightening or entertaining information.

(tags: marketing)

Apple Inc. announced a new version of its popular iPhone on Monday, upping the stakes in the fast-growing market for smart phone devices. The new iPhone was the highlight of Apple's annual gathering of developers in San Francisco, in which company also cut the price of its current iPhone 3G to $99 and debuted a revamped line of MacBook Pro notebook PCs. Also, Apple showcased major software updates that include new operating systems for both its computer line as well as existing iPhones. Shares of Apple /quotes/comstock/15*!aapl/quotes/nls/aapl (AAPL 136.79, -0.18, -0.13%) ended the day down by 82 cents to close at $143.85. The stock has surged by more than 60% over the last three months.

(tags: apple iphone)

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