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  • Steven Woda

Daily Roundup for 2008-03-15

HiveLive Inc., a Boulder-based company that integrates social and information networks, secured $5.6 million in venture financing from Grotech Capital Group and current private investors. Joseph Zell, a general partner with Grotech, will take a seat on HiveLive’s board of directors.

What’s most important to consumers when making a purchase online? Personal identity. Consumers are taking more notice of their individual online security after a string of recent identity theft cases made major headlines. According to a recent survey by the University of Southern California’s Center for the Digital Future, 61 percent of adult Americans said they were "very" or "extremely" concerned about the privacy of personal information when buying online, an increase from 47 percent in 2006. Prior to 2007, that number had been decreasing for the past six years.

The latest data from comScore showed that clicks on ads placed on Google didn’t change much from January 2007 to January 2008. Clicks were actually down 12% from the last three months of 2007. Clicks on Yahoo! ads also fell 3% from the fourth quarter, but it was Google that got all the unwelcome attention, including a stock price dip to about $450, down from about $740 in November.

eBay Strategies friend, Kevin Harmon over at (here’s his eBay store and Amazon store) was interviewed yesterday on Fox business about the differences of eBay and Amazon. I think he did a great job explaining this to people new to the concepts of listing fees, FVFs, etc.

Salaries of Internet marketers are little changed in the past year, according to an annual survey by Crandall Associates Inc., which specializes in recruiting marketing executives.

This tutorial shows you how to enter data in an on-line spreadsheet to generate a set of placemarks in Google Earth and Maps. Google Docs’ web-based, collaborative editing allows your team members to simultaneously enter data and instantly publish updates. Using this tool you could: showcase your organization’s projects, program sites or partners; map your offices, volunteers, or resources; or visualize your data on local, regional or global scales.

A new e-mail address validation tool from Melissa Data can be customized to verify e-mail addresses in web site forms as well as in databases, address books and spreadsheets for managing accurate e-mail marketing campaigns.

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