In the Woods

STEVE WODA'S BLOG

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Daily Roundup for 2008-04-17

Targeting, Ad Network Spending Increase – eMarketer More than nine out of 10 US advertising agencies and advertisers buying online media plan to work with ad networks in 2008, according to Collective Media’s "Ad Network Study 2008." Nearly three-quarters of respondents said that they planned to spend more with ad networks in 2008 than they did in 2007. ISPs meddled with their customers’ Web traffic by Robert McMillan, IDG News Service In a paper, set to be delivered Wednesda

 

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