It is hard for me to believe, but today is the nine year anniversary of buySAFE's birthdate. Time sure does fly by when you are having a good time.
When I left buySAFE a few months ago, I promised to keep you up to date on my next entrepreneurial adventure. In the spirit of start-up birthdays, I thought I would share with you a few interesting details about my next venture.
Obviously, buySAFE was founded to make the Internet safer for online shoppers, and we did that for tens of millions of consumers. This time around, we want to make technology safer for our kids (Fatherhood has a way of inspiring you to do such things). Our new start-up is tackling two serious, prevalent and complex problems: Sexting and Predators. The market simply hasn't provided any effective solutions for parents yet, and we intend to fill that gap.
The business was inspired by my brother, Tim Woda, who as the parent of older children, has had to confront these difficult issues directly. It seems like every time I speak with a parent of tweens or teens, they express the same frustrations and fear about allowing their kids to use digital technologies. Since there are more than 37 million kids in the U.S. and more than 1.2 billion kids globally between the ages of 9 and 17, I believe there is an interesting business opportunity here.
The following is a short video overview of the Sexting and Predator problems that parents face today. If you have any feedback or suggestions, please feel free to leave a comment. I welcome your assistance. Also, please share this video with your friends and family. I believe it is important that we educate parents to make sure they are fully aware of the digital dangers they must manage on behalf of their kids.
I recognize that I haven't told you how we are going to attack these scary problems, but I will over the coming months. I wanted to tease you first! :) Before telling you everything, we have to finish building out our product and raise a bit of capital to finance our public launch. Both of these activities are ongoing (and going well), and I will share more as we make additional progress.
I will continue to provide you with regular updates here on this blog, but if you want to get more frequent updates, feel free to become a fan on my Facebook Fan Page. I am using it to share my daily thoughts on this start-up adventure. Thanks, and stay tuned!