Jeff Grass, buySAFE's CEO, recently posted a comprehensive article on the eCommerce Trust problem, and how buySAFE is specifically designed to tackle this big issue. Jeff does a great job of laying out the requirements for effective online trust and safety solutions, and I thought you might enjoy the read.
"Stop Worrying! How to Solve the eCommerce Trust Problem. (A must read if you sell or buy online!)" by Jeff Grass on buySAFE's blog
If you have any thoughts, insights, or comments on Jeff's article, I would be very interested in hearing from you.
